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TRANSLATIONAL PHASE
"What are the practical considerations?”
Macro-level survey of the traditional and social media landscape surrounding fatherhood
![social-media.png](https://static.wixstatic.com/media/758096_40f4695cc6174f158c074d909e973e9d~mv2.png/v1/fill/w_124,h_124,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/social-media.png)
Web-scraping and qualitative analyses of perceptions around fathering and fatherhood using social media platforms (e.g. Facebook, Instagram)
Micro-level assessment of barriers and opportunities to implementing paternal interventions
Focus groups and semi-structured interviewing to understand:
1. What are typical concerns for expectant fathers?
2. Level of knowledge around the role of fathers?
![meeting.png](https://static.wixstatic.com/media/758096_2d74d96ba9e24250910aa90570b250c5~mv2.png/v1/fill/w_135,h_135,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/meeting.png)
Working Group
![Modern Architecture](https://static.wixstatic.com/media/11062b_f6bec34858fa456ab712aa4018880375~mv2.jpg/v1/fill/w_688,h_453,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/11062b_f6bec34858fa456ab712aa4018880375~mv2.jpg)
![Modern Architecture](https://static.wixstatic.com/media/11062b_f6bec34858fa456ab712aa4018880375~mv2.jpg/v1/fill/w_327,h_215,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/11062b_f6bec34858fa456ab712aa4018880375~mv2.jpg)
Collaborators
Our Team
Edson Tandoc (Traditional media analyses, information studies)
Navin Kumar (Social media, NLP)
Kriti Vikram (Family/social dynamics)
Keri McCrickerd (Focus groups, qualitative analyses; intervention design)
![Nanyang_Technological_University-Logo.wine.png](https://static.wixstatic.com/media/758096_aeca82b92a244281a86bf79c49e3f21e~mv2.png/v1/fill/w_177,h_118,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Nanyang_Technological_University-Logo_wine.png)
![FKmqi8DWQAYVHyx.jpg](https://static.wixstatic.com/media/758096_cf7871ae4c78479d942495c25b717540~mv2.jpg/v1/crop/x_465,y_0,w_3520,h_2304/fill/w_159,h_104,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/FKmqi8DWQAYVHyx.jpg)
![National_University_of_Singapore-Logo.wine.png](https://static.wixstatic.com/media/758096_a6eec88e99914367a38ac35443ecfc0a~mv2.png/v1/fill/w_146,h_97,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/National_University_of_Singapore-Logo_wine.png)
![cropped-CHILD_H_FC_RGB_150dpi.png](https://static.wixstatic.com/media/758096_54a94cc8deea4b7faf23ff785d00e1a7~mv2.png/v1/fill/w_198,h_59,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/cropped-CHILD_H_FC_RGB_150dpi.png)
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